Customer Management

Customer Management

Manage customers smarter with one connected CRM that links every client, booking and payment inside Aqqo.

More than a standard CRM

With Aqqo you manage all customer types, from schools and sports clubs to companies and private users, in one central environment. Create customer groups with their own rights, rates and payment methods. Decide who can book what, when and how. Everything connects directly to your online booking engine, invoicing and proposals so your team works faster and your customers enjoy a smooth experience.

Key features for event professionals

Central customer database

Store data for every client, including billing information, contacts, preferences and notes, in one clear overview.

Customer groups with rules

Define which customer groups have access to specific spaces or times, receive custom rates or discounts and use selected payment methods.

Booking rights per group

Decide approval flows and instant booking rights per group so you stay in control while giving customers flexibility.

Group-based payment methods

Set how each group pays, for example by invoice, credit balance or direct online payment.

Connected to all Aqqo modules

Use your CRM data across Booking Management, Invoicing, Online Payments and Digital Proposals for a seamless workflow.

Who is Customer Management for?

For organizations that manage multiple customer groups, such as schools, sports clubs, and companies, and want to control booking rights, rates, and payments.

Event Venues

Manage bookings, catering, AV, and invoicing all in one platform—ideal for event centers, theaters, and congress venues.

Hotels

Automate RFPs, planning and invoicing with PMS integration for smooth operations and perfect guest experience.

Meeting & Conference Venues

Handle bookings, proposals, catering and AV in one system, designed for business centers and training locations.

Works seamlessly with other Aqqo modules

The benefits at a glance

Efficient customer management, clear permissions and fully connected data. Less admin, more insight and better service for every client.

Smarter customer management

With structured data and personalized conditions.

Reduced administration

Automation cuts time spent on repetitive tasks.

Full integration

Between booking, invoicing, and accounting modules.

Centralized control

Manage everything from one platform.

More insight

into availability, occupancy, and financial performance

Despite rapid growth, Aqqo remains grounded, valuing personal touch, flexibility, and solution-oriented approaches. Their openness to feedback aligns with Accres' 'best of breed' strategy.

Accres Apeldoorn

Through constant improvement of the software and an outstanding support department, we've trusted Aqqo for years, and they have played a part in facilitating our growth!

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Discover how
Aqqo
simplifies Event Management
Streamline and automate your processes so you can focus on what matters most: your guests. No more scattered lists or email threads: just one central platform for booking requests, planning, invoicing, and communications.