Customer Management

Customer Management Simplified

Easily manage companies, associations, and individual clients – all-in one place.

180

k

users

3000

+

venue managers

4

mil

bookings

99.9

%

app-uptime

Centralized CRM built
For Venues

Effective customer management is the backbone of smooth venue operations. With the CRM module from Aqqo, you have everything you need to manage companies, associations, and individual clients in one centralized system. From contact details and booking history to payment preferences – all data is securely stored and directly linked to your reservation and invoicing processes.

But Aqqo goes beyond a standard CRM. Thanks to our powerful customer groups feature, you can assign specific rights, unique rates, and tailored payment options to different user groups. This allows you to provide customized services without manual effort handling. Fully integrated with the Online Booking Engine, you offer tailored experiences with minimal effort.

What Makes Aqqo CRM Unique?

Manage all customer types

Record data for schools, sports clubs, associations, and individual renters – including billing info, contact persons, preferences, and notes.

Customer groups with specific user rights

Create customer groups such as “Sports Clubs,” “Corporate Clients,” or “Municipal Residents” and assign unique conditions to each group, such as:

  • Booking access to specific rooms or times
  • Custom pricing and discounts
  • Payment on account or immediate online payment
  • Access to exclusive packages or services

Booking Rights Per Group

Decide who can book what, when, and how. Allow regular clients to book instantly online, while others require approval for a booking request. You stay in control at all times.

Group-Based Payment Method

Assign payment options per customer or group. Let some book on account, while others pay upfront via credit card, PayPal, iDEAL, or Bancontact. This improves the user experience while aligning with your financial policies.

Booking & Communication History

Access a complete overview of each customer’s bookings, invoices, and messages in one place. Be prepared for every follow-up booking and provide seamless support.

Who is Aqqo CRM For?

  • Municipalities – to manage schools, clubs, and citizens separately
  • Sports Facilities – to differentiate between members and one-time users
  • Meeting & Conference Venues – with specific rules for corporate clients
  • Event Venues – to handle returning organizers and new bookers

Whether you manage hundreds or thousands of customers, Aqqo helps you keep everything organized.

Benefits at a Glance

  • Efficient customer management through centralized, structured data
  • Granular control over booking access and conditions per customer type
  • Improved customer experience with personalized pricing and payment flexibility
  • Reduced manual work with automatic rights and group assignments
  • Full integration with booking, quoting, and invoicing modules

Connected with the
Aqqo Ecosystem

  • Online Booking Engine – enabling self-service bookings with customer-specific rights
  • Invoicing – automate billing per customer group
  • Digital Proposals – for personalized proposal generation
  • Financial Reports – gain into customer behavior and segment performance

Despite rapid growth, Aqqo remains grounded, valuing personal touch, flexibility, and solution-oriented approaches. Their openness to feedback aligns with Accres' 'best of breed' strategy.

Accres Apeldoorn

Through constant improvement of the software and an outstanding support department, we've trusted Aqqo for years, and they have played a part in facilitating our growth!

Social Impact Factory

Secure and Flexible Payment Options

The Aqqo Booking Engine enables your customers to check real-time availability of venues, spaces and resources, ensuring that their desireddates are always accessible and up-to-date. This means that they can book instantly, reducing time-to-confirmation and enhancing user satisfaction. Whether it's a request for a proposal or a direct online booking and payment, our online reservation software supports various booking modalities to accommodate different user preferences and ensure immediate responses to their inquiries. Our platform guarantees secure and instantaneous online payments, ensuring the booking process is smooth and trustworthy.

Learn more

Discover how we automate your bookings 
and financial process

Fully integrate with the payment service provider of your choice.

Get started
with
Aqqo today
Discover why Aqqo has been trusted by 2.000+ venues